Of all the major console manufacturers, Nintendo has the longest corporate history: it was founded in 1889, very early in Japan’s modernization. However, for 67 years it had one products: Hanafuda playing cards. In 1956 Hiroshi Yamauchi, the founder’s gradnson, visited the United States, saw how small the world’s biggest playing card company was, and decided to diversify. After several false starts the company got into electronics. (At least the path from card games to video games is kind of intuitive; erstwhile Finnish cell phone giant Nokia started existence as a paper mill.)

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